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John Calvert Press Book-ca 1940s-For his magic shows-"Most Beautiful Models"-Af
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John Calvert Press Book-ca 1940s-For his magic shows-"Most Beautiful Models"-(No Reserve-Bid & the Item Will Sell)
ITEM: This is a John Calvert Press Book from the 1940s, for his magic shows. Filled with sample ad copy and photo layouts that could be copied and used for publicity. Images here show a younger John Calvert. This is to promote his show as a magician and hypnotist. The most frequently seen phrase in the theatre ads is:
"America's Most Beautiful Models"
with numerous photos of them. Evidently Sex Sells magic shows. In the wartime spirit for his show, one of the features was cutting the head off of Hitler with a buzz saw, and turning his head into a sausage grinder.
From Magicpedia, courtesy of Genii Magazine:
John Calvert
(1911-2013) was an American magician who has performed on stage (including Broadway) for eight decades and a film actor who appeared in numerous movies.
Calvert became fascinated with magic at age eight when his father took him to see the magician
Howard Thurston
perform in Cincinnati, Ohio. Shortly afterward, he performed his first trick for his Sunday school class - he made an egg appear from under another boy’s coat.
He made his initial magic tour when he was eighteen, performing in town halls in Kentucky back-road towns. His small troupe consisted of one assistant and “Gyp the Wonder Dog”. He returned home with a .65 profit.
Through the depression years and into the 1940s, he continually increased the size of his magic show, adding illusions and personnel, and he gained notoriety by performing daredevil stunts for publicity. He transported his show’s equipment and personnel worldwide in a Douglas DC-3 airliner, and in later years on yachts.
From the mid-1940s through the late 1950s, he performed in approximately forty films, including starring roles in three Film Classic releases, in which he portrayed a debonair detective known as “The Falcon”.
Calvert continued performing magic during his Hollywood days.
Calvert married to his wife Tammy in 1982.
Calvert remained active well into his later years, traveling the country with his magic acts and entertaining audiences with a mixture of charm and storytelling panache. At 100 he appeared at the London Palladium.
His biographer,
William V. Rauscher
, has called Calvert a "real-life Indiana Jones" because of his reputation for surviving dangerous circumstances in his travels. He was the subject of a biographical documentary entitled John Calvert – His Magic and Adventures
DATE: Circa 1940s
SIZE: 11 by 16 inches, 11 pages, plus paper covers with wood grain coloration.
COND: Minor corner bumps, use and age marks. All in otherwise very Fine condition. Please view the attached image to see the quality of this fine item.
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